Competitive Analysis
Sportswear:
Squint, Catch a Fire
Typically summery clothing with a street focus appealing to the young, trendy, hip-hop, dancehall, reggae culture.
Swimwear :
Spunk, Mushroom
Standard swimwear in bright tropical colours.
Resort Wear:
Ivy Ralph, Ruth Hussey
Established resort standards. Tropical clothing in a style perfected in South East Asia and adapted to the local tourism market.
Couture:
Francis Keane, Elaine Elegance, Les Campbell, Barry Moncrieffe, Uzuri International
All established local design houses catering almost exclusively to an older, more conservative local customer, with the exception of Uzuri who distinguish themselves as costumers with a more performance oriented product.
